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Privacy Policy

Effective Date: [12-11-2024]

Welcome to Adaise. Your privacy is important to us. This Privacy Policy explains how Adaise (“we”, “our”, or “us”) collects, uses, discloses, and protects your information when you use our platform at app.adaise.com and associated services.

1. Who We Are

Adaise is an AI-powered marketing automation platform that helps users manage and optimize their digital advertising campaigns across platforms such as Google Ads, Meta Ads (Facebook, Instagram), TikTok, and LinkedIn.

2. Information We Collect

We collect the following types of information:

a. Account & Login Information

Name, email, company name

Authentication data via third-party login (e.g., Facebook Login, Google OAuth)

b. Advertising Account Data

Ad campaign performance metrics

Budget and targeting settings

Access tokens to ad platforms (never stored unencrypted)

c. Website and Usage Data

Analytics from your use of our dashboard and tools

Cookies and device/browser metadata

d. E-commerce Integration Data (if applicable)

Product titles, images, prices, and descriptions for shopping ads

3. How We Use Your Data

To provide, maintain, and improve the Adaise platform

To analyze campaign performance and suggest optimizations

To enable secure logins via Google or Facebook

To integrate with ad platforms like Google Ads and Meta Ads

To generate automated reports and insights

4. Third-Party Integrations

We integrate with external APIs to support your campaigns:

Google Ads

We use your permission to manage your Google Ads campaigns and retrieve performance data.

In compliance with Google’s Limited Use Policy, we never share your data without explicit consent.

Meta (Facebook, Instagram)

We use the Facebook Marketing API to manage ad campaigns, pull insights, and create creatives.

We comply with Meta’s Platform Terms and Developer Policies.

5. Data Sharing

We do not sell, rent, or share your personal data with third parties for advertising purposes. We only share data:

With your connected ad accounts (e.g., Google Ads, Meta)

With authorized team members or admins within your Adaise workspace

When legally required (e.g., to comply with GDPR or court orders)

6. User Rights & GDPR Compliance

If you are located in the EU/EEA, you have the right to:

Access, update, or delete your data

Request data portability

Object to or restrict processing

Withdraw consent at any time

To exercise your rights, contact us at: privacy@adaise.com

7. Data Retention & Security

We store your data securely and retain it only as long as necessary for the purposes outlined above. Sensitive credentials (like access tokens) are encrypted and handled according to best practices.

8. Cookies

We use cookies to personalize your experience and for analytics. You can disable cookies via your browser settings, though this may affect platform functionality.

9. Data Deletion Requests

You may request full deletion of your account and associated data at any time via:

🔗 https://adaise.com/delete-data
📧 Or by emailing us at privacy@adaise.com

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify users via dashboard alerts or email for major changes.

11. Contact Us

If you have questions about this Privacy Policy, contact our Data Protection Officer:

📧 privacy@adaise.com
📍 Adaise AB, Krukmakargatan 52, 11726, Stockholm, Sweden

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